35 Great Social Media Infographics

by Pam Dyer on March 3, 2010

Here’s a collection of terrific social media infographics that might come in handy. As you probably know, infographics are visual representations of information, data, or knowledge. They illustrate information that would be unwieldy in text form and they act as a kind of visual shorthand, making information easy to understand and consume. They are driven by the same information as charts, but they’re often a better form of communication because of their pleasant aesthetics — charts and graphs can communicate data, but infographics turn data into information.

It’s very helpful to use infographics in presentations, reports, articles, etc., to convey concepts. Instead of poring over figures and long reports to decipher data, an infographic can immediately explain what the data actually means.

Most of these have been scaled down or cropped. Each one has been linked to the original, so please visit the links to view them full-size.

If you know of any good ones that I’ve missed, please leave a comment and let me know!


1. The Social Engagement Spectrum

socialengagementspectrumjpg 35 Great Social Media Infographics


2. 10 Levels of Intimacy in Today’s Communication

levelsofcomm 35 Great Social Media Infographics


3. The Social Media Effect

socialmedia.final  35 Great Social Media Infographics


4. Social Marketing Compass

socialmediacompass 35 Great Social Media Infographics


5. Facebook vs. Twitter

Facebook versus Twitter 35 Great Social Media Infographics


6. Balance Your Media Diet

by media diet f 35 Great Social Media Infographics


7. Social Media Statistics

social media statistics 35 Great Social Media Infographics


8. Social Web Involvement

social web involvement 35 Great Social Media Infographics


9. The Spectrum of Online Friendship

spectrum friendship 35 Great Social Media Infographics


10. How People Share Content on the Web

facebookleadssharing1 35 Great Social Media Infographics


11. Donut Marketing

Donut Marketing 35 Great Social Media Infographics


12. Twitter Territory

Twitter Territory 35 Great Social Media Infographics


13. Twitter PR Strategy

strategictwitter 35 Great Social Media Infographics


14. The Journey of a Tweet

journey of twitter post 35 Great Social Media Infographics


15. The Hierarchy of Digital Distractions

hierarchy distractions 960 35 Great Social Media Infographics


16. When Social Media Attacks

whensocialmediaattacks 35 Great Social Media Infographics


17. The Art of Listening

artoflistening 35 Great Social Media Infographics


18. The Conversation Prism

conversationprism 35 Great Social Media Infographics


19. Word of Mouth Visualized

wordofmouthvisualized 35 Great Social Media Infographics


20. Social Web Reputation Management Cycles

social web reputation mgmt cycles 35 Great Social Media Infographics


21. Twitter Statistics

If  the Twitter Community were 100 People1 35 Great Social Media Infographics


22. The Story (So Far) of Twitter

the story of twitter1 35 Great Social Media Infographics


23. Who Participates Online

whoparticipatesonline 35 Great Social Media Infographics


24. Gender Balance on Social Networking Sites

Gender Balance on Social Networking Sites 35 Great Social Media Infographics


25. Building a Company With Social Media

Social Media Building 35 Great Social Media Infographics


26. The Life Cycle of a Blog Post, From Servers to Spiders to Suits—to You

the life cycle of a blog 35 Great Social Media Infographics


27. Social Media Spending

Social Media Dollars1 35 Great Social Media Infographics


28. The Facebook Juggernaut

facebook juggernaut1 35 Great Social Media Infographics


29. Twitter Perceptions of Google Buzz Over Time

googlebuzzprivacy 35 Great Social Media Infographics


30. Breakdown of the Blogosphere

blogosphere 35 Great Social Media Infographics


31. Visualizing 6 Years of Facebook

facebook viz small 35 Great Social Media Infographics


32. The Boom of Social Sites

the boom of social sites1 35 Great Social Media Infographics


33. Age Distribution of Social Sites

age distr per site 35 Great Social Media Infographics


34. Make Social Media Work for Your Company

makesocialwork 35 Great Social Media Infographics


35. The World Map of Social Networks

The World Map of Social Networks 35 Great Social Media Infographics


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{ 95 comments }

Verónica March 16, 2010 at 6:33 am

Hi!
what a great infographics collections, it's very usefull,
thank you very much for this posting,
I didn't know your blog, I'll be following you!!!

Vero.

espalhando March 17, 2010 at 10:43 am

Fantastic!
We are Brazilian Advertising Agency “Espalhando”
Congratulations
http://www.divulgar-site.com

jrgstrotmann March 17, 2010 at 1:03 pm

Great Collection !

dsnestle March 18, 2010 at 6:26 pm

Pam, great collection! I love infographics and am extremely jealous of anyone who can design one of these things really well. My favorite is #18, the conversation prism. Amazing how so many relationships can be so clearly illuminated in such a small space.

Pam Dyer March 19, 2010 at 4:21 pm

I'm jealous, too. :) I don't have the necessary skills. I like #18, too — heck, I like all of them. Thanks for visiting!

엔김치_맛집의 즐거움 March 21, 2010 at 7:55 pm

RT한 내용이긴 하지만,..^^ visual 한 자료들(SNS관련 발표자료 만드는 분들에게 도움이 많이 될듯 합니다) 그런데,,, 트위터/페북/이 덧글sphere도 잠식하겠는데요… disqus 가 API를 이용하여 덧글기능들을제공하네요.http://disqus.com/

Robert April 1, 2010 at 2:50 pm

This is just briljant. The best stuff I found on a blog in five years. Thanks for pulling this together!

norbse April 4, 2010 at 3:32 am

very interesting. thanks a lot!

stefanberns April 4, 2010 at 7:07 am

absolutly great stuff and very well done. Thanks for the collection! Stefan – (http://twittcoach.com)

Claudia Guzman April 6, 2010 at 10:05 am

Excellent job! The ideas are well presented through the graphics which are very understandable.

Robin Richards April 19, 2010 at 3:08 pm

Nice collection.

Thanks for the include of the 'The Journey of a Tweet' graphic I created. Much appreciated.

Pam Dyer April 19, 2010 at 7:05 pm

My pleasure, Robin — thanks for visiting!

고영혁 (Dylan Ko) April 20, 2010 at 12:13 pm

This is must check page!!! Awesome and really helpful for those who gives lectures !!

infographicworld April 23, 2010 at 10:00 am

Hi Pam,
I just wanted to thank you for the inclusion of one of our graphics in your roundup (The Social Media Effect). You do a great job with this blog, and it's an honor to be thought of highly.

Keep up the great work. Take care.

Sincerely,
Justin Beegel

Pam Dyer April 27, 2010 at 6:22 am

I love that infographic, and so do a lot of other people! Thanks for stopping by and for the kind words.

Patrick Nouhailler May 3, 2010 at 2:04 am

Hi Pam, it's a great source of information, great social media infographics ! I will follow your blog

barak202 May 12, 2010 at 10:58 pm

Great presentation, Pam thank oyu for bringing it to our attention

barak202 May 13, 2010 at 5:58 am

Great presentation, Pam thank oyu for bringing it to our attention

Bravo Charlie TV May 19, 2010 at 8:53 pm

Thank you so much for this. Really appreciated.

Fayez May 22, 2010 at 11:44 pm

Excellent collection. Number's 9's link needs to be updated to
http://globalwebindex.net/wp-content/uploads/20...

Pam Dyer May 23, 2010 at 10:14 am

Fayez: Thanks so much for visiting and for bringing the broken link to my attention — it's fixed now!

David Liem May 30, 2010 at 9:31 am

this stuff is so GOLDEN!! great for PPTs. of course i'll credit the authors.

Jim Summer May 30, 2010 at 4:10 pm

wow great collection of stuff – thanks a lot for gathering all this up into 1 post.
Jim

Pam Dyer May 30, 2010 at 4:18 pm

Glad you find these helpful, Jim — thanks for stopping by!

hughes July 5, 2010 at 2:34 pm

Wow, these are some awesome info graphics, thanks for sharing. I like to have a laugh at those who claim that “social media” will replace the traditional business website, but a few of the stats in those infographics have me biting my tongue at the moment.

cenk July 6, 2010 at 3:57 am

You really made the graphics like a PhD thesis.

Michelle Walls July 6, 2010 at 12:10 pm

thank you for sharing!

Paris Daniell July 7, 2010 at 10:11 am

Some of these I have seen, but some are new to me. #15 is great.

Leadboys July 7, 2010 at 11:11 am

Well this is well done, its useful information especially for third world countries like South Africa.

Diane Wood July 7, 2010 at 11:29 am

Very helpful! The charts defining age groups and usage are really an eye-opener!

L Diane Johnson July 7, 2010 at 12:33 pm

Kudos…great data mine. I know the time you put into this. Thank U!!
L. Diane Johnson

Blcreative July 7, 2010 at 7:26 pm

Although a lot of work went into creating these graphics. As a designer and communicator I find them very busy and tedious…Sorry.

Fredrik Beckman July 8, 2010 at 12:16 am

Really great stuff! Will come in very handy in my internal sales efforts!

AKB July 8, 2010 at 12:43 am

fabulous – ideal for future white papers (fully credited of course!)

Joan Rideout July 8, 2010 at 11:57 am

Awesome…I'd like to use this to demonstrate the exponential shift in marketing communications since I teach business management. Some times it is difficult to show why access to facebook can be a good thing, especially when I can be just as easily convinced otherwise.

guestGuy July 8, 2010 at 12:28 pm

This is excellent! Thank you!

Shelley Henschel July 12, 2010 at 1:45 pm

Thanks….very information and comprehensive.

800 calorie diet July 12, 2010 at 7:01 pm

Nice work.

Shelley Henschel July 12, 2010 at 8:45 pm

Thanks….very information and comprehensive.

800 calorie diet July 13, 2010 at 2:01 am

Nice work.

iliyas patel July 22, 2010 at 2:34 am

Great information, really too informative.
iliyas

Mike Byrnes July 27, 2010 at 3:10 pm

Love the “infographics”!

Here's another one to add to your list. It is a graphic that works well with my clients that don't really know what to aim for when using social media…
http://byrnesconsulting.com/2010/04/08/what-to-...

Mike Byrnes, President
Byrnes Consulting, LLC
http://byrnesconsulting.com/
http://twitter.com/ByrnesConsultin

Denise West August 3, 2010 at 1:06 pm

Here is a new infographic released by The Nielsen Co. Study: Social Media Takes On Email.

Denise West August 3, 2010 at 8:06 pm

Here is a new infographic released by The Nielsen Co. Study: Social Media Takes On Email.

Socialcubix August 17, 2010 at 5:26 am

Amazing collection …So much informative ..

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